Yes, I Want To Support Loonies for Literacy!

Partnering with local authors, community members, and Calgary Board of Education (CBE) schools, EducationMatters is raising funds to invest into school literacy programs for Calgary Public Schools, while also generating awareness of the fundamental importance of literacy.

The initiative kicks off on World Book Day - April 23rd.

The campaign will run through the month of May until June 3rd with students raising funds for their own school.

To make literacy more equitable across the city, for every dollar raised by a school during this campaign, another dollar will be provided to a school in need through contributions from community partners like yourself.

The funds raised by Loonies for Literacy will be used towards literacy programs, including but not limited to:

Learning to read opens up a new world of information, imagination, and communication; literacy is essential to developing self-esteem, an understanding of the world, and one’s place in it. Please join us in ensuring that no student falls behind.

When entering your payment information please make sure to indicate whether your contribution to Loonies for Literacy is a "sponsorship" or a "donation".

What is the difference between a sponsorship and a tax receiptable donation?

Donation is a charitable gift given freely to a registered non-profit, for which a gift receipt can be given to the donor. EducationMatters provides tax receipts for donations over $20. If a donation is made as a result of a contractual or other obligation it can not be tax receipted.

Sponsorship is when a company receives advertising or promotion of its brand, products, or services through its support of a non-profit activity or event. A sponsorship is not a gift, and can not be tax receipted. According to the CRA, a the business may be able to include the sponsorship costs in its advertising expenses, but only if this sponsorship is considered reasonable and was given with the intent of generating income.

Please provide your contact and payment information below. Your contact details are required to generate an electronic tax receipt or a thank you letter, which will be sent to the email address that you provide. EducationMatters is a charitable registration #898887005RR0001. Tax receipts will be provided for donations greater than $20.

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