Whether you're a first-timer or an experienced fundraiser, we’ll help you meet your goals! And we’ll reward you too! Why? Because we know it takes hard work and because your support is essential! Think of fundraising as part of the challenge of climbing the CN Tower!

Register for the Climb, set up your personal fundraising page, post your photo and videos, and tell your story. Check out our Fundraising FAQs for more great info.



Take the first step now and make a donation to your own fundraising page. Show your friends and family you are serious about climbing the CN Tower, and about raising funds for WWF-Canada. Lead the way and make the first donation to your page now! The amount you donate today will set the bar for your friends and family to donate!


What will your fundraising goal be?

  • $150? $250? $1000 to become a Platinum Panda?
  • $1 for each step you climb?
  • Beat last year's goal by 10%?


Create your list of possible supporters and donors

Ask everyone! Friends, family, teachers, co-workers, doctors, hairstylists, dentists, mechanics, or classmates. Just ask 10 people for $10 to support your climb!


Download and share these posters to tell people you're climbing for WWF:


Fundraising made easy

Use the Fundraising Tips poster below for some more inspiration!


Hosting a fundraising event? Try these tools!


Pledge Form

Download a pledge form to collect and keep track of your pledges.


Tell your sponsors how they will be helping

Visit our website to see some of the successes that WWF-Canada has been able to accomplish with help from our donors or send the link around to your possible supporters and donors!

Interested in more information about WWF-Canada financial stewardship plan? You can check out our Where the Money Goes infographic.

Tell your sponsors that they will get a tax receipt for donations of $20 or more.





Tweet Tweet!

Asking for donations in 140 characters or less is simple! Send tweets every few days asking your followers to support you in the Climb. Include a link to your fundraising page to make it easy for them and a short message telling everyone why you are climbing. Include updates on how your training is going, and recognize your donors by saying thank you.

Advertise for your climb on your social media sites like Facebook and Twitter (#CNTowerClimb). Text it to your friends too! Remember to post it to your site more than once so it will show up often in your friends' newsfeeds. Ask your friends to forward the link to their networks too.


Facebook, Google+ and LinkedIn

Most of us that use these networks spend a lot of our day (perhaps too much) checking our newsfeeds and updates to check-in and see what our friends are up to. Update your status weekly by sharing your fundraising page link and ask your friends to support you.

And to help get everyone's attention, update your Facebook profile page with the official eye-catching Climb header:


Ask with an e-mail

Keep in touch and raise money for your climb! Send an email to old coworkers, family, and friends and tell them you’re going to climb the CN Tower and you need their help to do it! Remind them that as a registered charity, they will receive a charitable tax receipt for donations $20 or more.


Add the link to your fundraising page in your email signature




Organize activities at work. Enlist your colleagues in a workplace fundraiser with ideas like “dress down day,” collect loose change for a month; or ask for donations for the coffee and tea that is usually free. Eating for the Environment: bake sales and lunch and learns can all be fun, sociable venues for raising funds that go towards a great cause.

Hold a dinner or theme party for your friends, and charge per plate. Tell them that all proceeds will be going both towards your fundraising goal and to help wildlife and the habitats they call home!


Company support

Many companies have matching gift programs. Ask your company to match the donations you have collected. This is a great way to double your sponsors' contributions while helping their company gain visibility as a result of their support for WWF. 

Don't forget about your company e-bulletins or newsletters!! Ask your company to place an article about your participation. And of course, many companies are already fantastic supporters of the climb! Thank you!!




Follow up if you haven't received a response from someone you've asked for a donation from. Send them a reminder email or follow-up with a phone call; let them know how their support will help you reach your goal! 

TIP: Keep posting your fundraising page and share updates on social media, this will help you engage with your friends and family and remind them to donate to your climb.


Say thank-you to your donors

It is very important to thank your sponsors for supporting your climb. WWF will send you emails to let you know when people donate to your page. Follow-up with your donors and thank them in person or by sending them a thank you email. Share updates on social media thanking donors for their support in helping you reach your goal.

Don't forget to send an email after the climb thanking them for their part in helping you get to the top of the CN Tower!